Photography has a Contribution to Promote Indonesian Tourism

The underwater panorama of Pulau Weh is a photographer’s favorite

Photography, especially cultural tourism, has not received much attention from photographers or the wider community

The world of photography has a contribution to introduce and promote Indonesian tourism destinations to the wider community, according to one professional photographer who specializes in cultural tourism, Tirto Andayanto.

“The contribution of photography to promoting tourism is enormous. First, as a means of publication. In the past, Sarwana Beach was not well-known, but photographers had arrived there and uploaded it on Facebook. So it became a tourist destination,” he told ANTARA News, on the sidelines of a media gathering. Various Beauty of Indonesia through the Lens” in Jakarta, Tuesday.

Tirto said that photography is the right promotional medium for Indonesian tourism, because it offers a visualization of an object.

“So photography comes first than the tourist attraction. Photography is faster because it’s visual, we immediately give you a look at the picture,” he said.

However, according to Tirto, photography, especially cultural tourism, has not received much attention from photographers or the wider community. This, he said, can be measured, one of which is when organizing traditional ritual events of various ethnic groups in Indonesia.

“If you look at the organization of traditional events, most of them are foreign photographers,” said the lecturer at the Jakarta Arts Institute (IKJ).

“In fact, we are lucky to live in Indonesia. Move a little (locations) are already different languages ​​and cultures. Abroad there is nothing like this,” he said.

He said that one of the things that can be done to increase the activity of cultural tourism photography is through organizing tourist photography workshops. This activity, said Tirto, could be a place to share photography knowledge between participants.

Adira Finance captured this opportunity through the “Adira Faces of Indonesia” (Adira FOI) program.

“Adira FOI is a program that tries to facilitate the desire of the community, especially students, to be able to document the beauty of nature. Culture, culinary, human interest through photo clinic activities,” said Director Chief of Sales & Distribution Adira Finance, Hafid Hadeli, on the same occasion.

“Of course we have noble hopes that Indonesian tourism can progress rapidly. We hope this activity can support the promotion of Indonesian tourism,” he added.

This program will be held in seven major cities in Indonesia from 18 October to 6 December. Present as speakers in this program were professional photographers working in the tourism sector, namely Tirto Andayanto and Arbain Rambey. | source: between